Layout Best Practices for New Restaurant Owners

December 28, 2009 by admin  
Filed under Careers

Amy Nutt asked:


It is easy to become overwhelmed when planning the layout of a new restaurant. No two restaurants are the same. The type of clientele, the design of the building and the intended atmosphere can all influence the choice of layout. There are some basic fundamentals, however, which should be followed when planning a layout.

First, do not underestimate the importance of layout. Layout is one area which is frequently discussed in restaurant reviews. Not only is important to the diners at a restaurant, but it is important to the overall operations. If there is not adequate room for the servers to move in, the promptness of the meals can be impacted. On the other hand, there needs to be plenty of seating so that waits are minimized. A good layout can dramatically improve the revenue of an establishment, while a bad layout could have a strong negative impact.

Next, the restaurant should be set up to encourage people to visit the area in which the most money can be made. This will depend on the type of restaurant. Some restaurants gain a large amount of revenue from the bar. Others earn mostly from their seated food purchases. The goal is to move customers from the door to the areas which they will spend the most money. An effective layout allows this to happen without impacting service. There should never be a time where the aisles or walkways become crowded. A good way to handle congestion is to set up several areas in which customers can spend money. This allows you to maximize your space and earn the most revenue without compromising on atmosphere. Remember to allow diners approximately twelve square feet per person. Tables which are appropriate for large or small groups are preferred over rearranging and combining smaller tables.

Besides the main dining and bar areas, attention must be given to several other key areas. The customer service area in the front of the restaurant should be inviting. Simple is best in this area as you do not want it to detract from the flow of the rest of the restaurant. The waiting area should be comfortable and large enough to handle peak wait times. You do not want a large number of people gathered by the front door with nowhere to go. If possible, place the bar area near the front door so that it can also serve as a waiting area. In the kitchen, efficiency is key. An assembly line style layout often works the best. The less cluttered this area is the better. Make sure that your layout complies with all health department regulations.

If your budget can afford it, it is often best to hire an interior designer who has experience working with restaurants. They can often determine the best layout for the particular space. Do not be afraid to adjust your layout if you find that something is not working smoothly. Sometimes a small adjustment is all that is needed in order to increase efficiency and revenue.



Caldo De Piedra — Oaxaca Restaurant Review

December 26, 2009 by admin  
Filed under Restaurant Reviews

Alvin Starkman asked:


Alvin Starkman  M.A., LL.B.

 

Campesinos working the land or tending flocks in the river valleys and hills of the Sierra Norte would stop, fish for trout, or perhaps gather lobster-like langostinos after the first rains in May, and then cook their bounty in an unusual way.  They would place their catch in a half-gourd filled with river water and freshly picked aromatic herbs, heat rocks from the banks to red-hot, then place them in the bowl and watch their meal quickly poach in a boiling broth.  

 

Caldo de Piedra, located a few minutes outside of Oaxaca on the highway leading to Santa María el Tule, ceremoniously replicates the age-old custom before your eyes. The restaurant is a large, simple palapa with an open kitchen.  The menu is effectively non-existent since all that is served are generously filled quesadillas and similar appetizers, your choice of three soups (the caldos), and non-alcoholic beverages.

 

The owners boast that this traditional meal preparation dates to pre-Hispanic times, and was practiced in their home village, San Felipe Usila, in the district of Tuxtepec. 

 

Service is uncharacteristically fast.  Waitresses are eager to attend to orders, and more importantly answer all queries about your comida’s preparation, so be sure to ask to go over to the two kitchen areas to bear witness to the procedural pomp.  On the one side are women working over metate (grinding stone) and comal (large round clay “stove-top” used for cooking over an open flame), hand-making tortillas for filling with your choice of quesillo (the famed Oaxacan string cheese), mushrooms, squash blossoms and more.  On the other side unfolds the curious convention.  A substantial helping of your choice of raw, medium sized shrimp, red snapper, or a combination of the two is placed in a jícara (the half gourd) with a selection of chiles, onion and leafy herbs including requisite cilantro.  A blender off to the side is used to prepare a tomato-based liquid which is then poured into each vessel.  With the aid of a large wooden tong, a couple of baseball sized river stones are plucked from a flaming fire pit, gingerly placed in each gourd, and voilá, your meal starts to boil.  Rocks are added a second time, following which each comida-in-a-pot is brought to the table. 

 

Flavors remain distinctly discernable to the extreme, given that fresh ingredients are combined on the spot.  The chef/proprietor is in complete control of process so as to assure the proper degree of doneness (with only one cooking method and a choice of only three main dishes, it’s pretty well guaranteed). It’s low-fat protein, herbs, vegetable and tortilla,  yielding ideal fare for the diet and health conscious, in a region of the state noted for pretty well the opposite … and they even serve coca light (diet coke).  It’s all so simple, making the experience gastronomically rewarding, while at the same time awe inspiring.  

 

NOTES:

Open daily, noon to 7 pm.

Price with beverage and shared appetizers, 125 pesos pp.